{"id":30308,"date":"2022-11-22T09:41:10","date_gmt":"2022-11-22T09:41:10","guid":{"rendered":"https:\/\/ogcglobal.com\/?page_id=30308"},"modified":"2025-05-29T08:25:35","modified_gmt":"2025-05-29T08:25:35","slug":"customer-experience-management","status":"publish","type":"page","link":"https:\/\/ogcglobal.com\/customer-experience-management\/","title":{"rendered":"Customer Experience Management"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; custom_padding_last_edited=&#8221;on|desktop&#8221; admin_label=&#8221;Hero Section&#8221; _builder_version=&#8221;4.17.6&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;gcid-d1f08811-4d07-4e6a-98b2-fb085216e862&#8243; custom_padding=&#8221;100px|0px|75px|0px|false|false&#8221; custom_padding_tablet=&#8221;||||true|false&#8221; custom_padding_phone=&#8221;||||true|false&#8221; custom_css_main_element=&#8221;display:flex;||align-items:center;&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{%22gcid-d1f08811-4d07-4e6a-98b2-fb085216e862%22:%91%22background_color%22%93}&#8221;][et_pb_row gutter_width=&#8221;2&#8243; 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_module_preset=&#8221;default&#8221; text_font=&#8221;Poppins|700|||||||&#8221; text_font_size=&#8221;7.18rem&#8221; text_line_height=&#8221;122%&#8221; custom_margin=&#8221;||||false|false&#8221; global_colors_info=&#8221;{%22gcid-d1f08811-4d07-4e6a-98b2-fb085216e862%22:%91%22text_text_color%22,%22header_2_text_color%22,%22header_3_text_color%22,%22text_text_color%22,%22header_2_text_color%22,%22header_3_text_color%22,%22header_2_text_color%22,%22header_3_text_color%22,%22text_text_color%22,%22header_2_text_color%22,%22header_3_text_color%22,%22text_text_color%22,%22header_2_text_color%22,%22header_3_text_color%22,%22header_2_text_color%22,%22header_3_text_color%22,%22text_text_color%22,%22header_2_text_color%22,%22header_3_text_color%22,%22text_text_color%22,%22header_2_text_color%22,%22header_3_text_color%22,%22header_2_text_color%22,%22header_3_text_color%22,%22header_2_text_color%22,%22header_3_text_color%22%93,%22gcid-d25914ce-b6db-45d8-8a1d-60130f51574c%22:%91%22header_text_color%22,%22header_text_color%22,%22header_text_color%22%93}&#8221;]<\/p>\n<h1>Customer Experience Management (CEM)<\/h1>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; 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custom_css_main_element_phone=&#8221;display:flex !important;||align-items:center;||flex-direction:column-reverse;&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.17.6&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.17.6&#8243; _module_preset=&#8221;default&#8221; text_font_size=&#8221;1.25rem&#8221; text_line_height=&#8221;1.56rem&#8221; custom_margin_tablet=&#8221;50px||||false|false&#8221; custom_margin_phone=&#8221;30px||||false|false&#8221; custom_margin_last_edited=&#8221;on|phone&#8221; text_font_size_tablet=&#8221;18px&#8221; text_font_size_phone=&#8221;16px&#8221; text_line_height_tablet=&#8221;22px&#8221; text_line_height_phone=&#8221;22px&#8221; custom_css_main_element=&#8221;border-image-source: linear-gradient(to left, #00C853, #B2FF59);&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><span style=\"font-weight: 500;\">CEM is foundational for any customer experience (CX) program, but doing it well takes both rigor and vision. We offer services to help you mature your Voice of the Customer (VoC) program and drive customer experience growth. As a Medallia and Qualtrics Partner, we work with your existing CEM platform to improve reporting, amplify insights, and enable customer-centric decision-making.\u00a0<\/span><\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; module_class=&#8221;width-100 image&#8221; _builder_version=&#8221;4.17.6&#8243; _module_preset=&#8221;default&#8221; custom_css_before=&#8221;content: %22%22;||  position: absolute;||  right: -16px;||  bottom: -16px;||  width: 200px;||  height: 200px;||  background-color: #6e47cf ;||  z-index:-1;||opacity: 1;||transition: all 800ms ease-in-out;||transition-delay: 0.6s&#8221; global_colors_info=&#8221;{}&#8221; custom_css_before_last_edited=&#8221;on|tablet&#8221; custom_css_before_phone=&#8221;content: %22%22;||  position: absolute;||  right: -8px;||  bottom: -8px;||  width: 15vw;||  height: 15vw;||  background-color: #6e47cf ;||  z-index:-1;||opacity: 1;||transition: all 800ms ease-in-out;&#8221; custom_css_before_tablet=&#8221;content: %22%22;||  position: absolute;||  right: -16px;||  bottom: -16px;||  width: 15vw;||  height: 15vw;||  background-color: #6e47cf ;||  z-index:-1;||opacity: 1;||transition: all 800ms ease-in-out;&#8221;][et_pb_image src=&#8221;https:\/\/ogcglobal.com\/wp-content\/uploads\/2022\/12\/CEM-2.png&#8221; 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_builder_version=&#8221;4.17.6&#8243; _module_preset=&#8221;default&#8221; border_width_left=&#8221;2px&#8221; border_color_left=&#8221;#6e47cf&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.17.6&#8243; _module_preset=&#8221;default&#8221; text_font_size=&#8221;1.25rem&#8221; text_line_height=&#8221;1.56rem&#8221; header_2_font=&#8221;Raleway|700|||||||&#8221; header_2_text_align=&#8221;left&#8221; header_2_font_size=&#8221;1.25rem&#8221; header_2_line_height=&#8221;139%&#8221; header_5_font=&#8221;Raleway|700|||||||&#8221; header_5_text_color=&#8221;gcid-d1f08811-4d07-4e6a-98b2-fb085216e862&#8243; header_5_font_size=&#8221;1.25rem&#8221; header_5_letter_spacing=&#8221;0.04em&#8221; header_5_line_height=&#8221;1.7rem&#8221; custom_padding=&#8221;|||20px|false|false&#8221; hover_enabled=&#8221;0&#8243; text_font_size_tablet=&#8221;18px&#8221; text_font_size_phone=&#8221;16px&#8221; text_line_height_tablet=&#8221;22px&#8221; text_line_height_phone=&#8221;22px&#8221; header_2_font_size_tablet=&#8221;1.25rem&#8221; header_2_font_size_phone=&#8221;1.25rem&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221; header_5_font_size_tablet=&#8221;20px&#8221; header_5_font_size_phone=&#8221;20px&#8221; header_5_font_size_last_edited=&#8221;on|phone&#8221; header_5_line_height_tablet=&#8221;25px&#8221; header_5_line_height_phone=&#8221;25px&#8221; header_5_line_height_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{%22gcid-d1f08811-4d07-4e6a-98b2-fb085216e862%22:%91%22text_text_color%22,%22header_2_text_color%22,%22header_3_text_color%22,%22header_5_text_color%22%93}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<h5>VOC Strategy<\/h5>\n<p>Refine your CX strategy with journey mapping, program audits, and persona creation for continuous improvement.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.17.6&#8243; _module_preset=&#8221;default&#8221; border_width_left=&#8221;2px&#8221; border_color_left=&#8221;#6e47cf&#8221; 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header_5_font_size_tablet=&#8221;20px&#8221; header_5_font_size_phone=&#8221;20px&#8221; header_5_font_size_last_edited=&#8221;on|phone&#8221; header_5_line_height_tablet=&#8221;25px&#8221; header_5_line_height_phone=&#8221;25px&#8221; header_5_line_height_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{%22gcid-d1f08811-4d07-4e6a-98b2-fb085216e862%22:%91%22text_text_color%22,%22header_2_text_color%22,%22header_3_text_color%22,%22header_5_text_color%22,%22text_text_color%22,%22header_2_text_color%22,%22header_3_text_color%22,%22header_5_text_color%22,%22text_text_color%22,%22header_2_text_color%22,%22header_3_text_color%22,%22header_5_text_color%22,%22text_text_color%22,%22header_2_text_color%22,%22header_3_text_color%22,%22header_5_text_color%22%93}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<h5>Advanced Analytics<\/h5>\n<p>Produce reports detailing your CX drivers\u2019 relative impact on NPS + other metrics.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; 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header_2_font_size_phone=&#8221;1.25rem&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221; header_5_font_size_tablet=&#8221;20px&#8221; header_5_font_size_phone=&#8221;20px&#8221; header_5_font_size_last_edited=&#8221;on|phone&#8221; header_5_line_height_tablet=&#8221;25px&#8221; header_5_line_height_phone=&#8221;25px&#8221; header_5_line_height_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{%22gcid-d1f08811-4d07-4e6a-98b2-fb085216e862%22:%91%22text_text_color%22,%22header_2_text_color%22,%22header_3_text_color%22,%22header_5_text_color%22,%22text_text_color%22,%22header_2_text_color%22,%22header_3_text_color%22,%22header_5_text_color%22,%22text_text_color%22,%22header_2_text_color%22,%22header_3_text_color%22,%22header_5_text_color%22,%22text_text_color%22,%22header_2_text_color%22,%22header_3_text_color%22,%22header_5_text_color%22%93}&#8221;]<\/p>\n<h5>Text Analytics Optimization<\/h5>\n<p>Collaborate with your managed services to implement your company\u2019s TA program.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_3,1_3,1_3&#8243; 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insights to redesign your dashboards and deliver actionable info.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.17.6&#8243; _module_preset=&#8221;default&#8221; border_width_left=&#8221;2px&#8221; border_color_left=&#8221;#6e47cf&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.17.6&#8243; _module_preset=&#8221;default&#8221; text_font_size=&#8221;1.25rem&#8221; text_line_height=&#8221;1.56rem&#8221; header_2_font=&#8221;Raleway|700|||||||&#8221; header_2_text_align=&#8221;left&#8221; header_2_font_size=&#8221;1.25rem&#8221; header_2_line_height=&#8221;139%&#8221; header_5_font=&#8221;Raleway|700|||||||&#8221; header_5_text_color=&#8221;gcid-d1f08811-4d07-4e6a-98b2-fb085216e862&#8243; header_5_font_size=&#8221;1.25rem&#8221; header_5_letter_spacing=&#8221;0.04em&#8221; header_5_line_height=&#8221;1.7rem&#8221; custom_padding=&#8221;|||20px|false|false&#8221; text_font_size_tablet=&#8221;18px&#8221; 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header_5_font_size=&#8221;1.25rem&#8221; header_5_line_height=&#8221;400%&#8221; use_background_color_gradient=&#8221;on&#8221; background_color_gradient_direction=&#8221;90deg&#8221; background_color_gradient_stops=&#8221;gcid-eee0ab96-1132-4a65-b148-068639675cf1 50%|rgba(255,255,255,0) 50%&#8221; background_enable_image=&#8221;off&#8221; background_size=&#8221;stretch&#8221; width=&#8221;100%&#8221; module_alignment=&#8221;left&#8221; custom_padding=&#8221;|20px|||true|false&#8221; custom_padding_tablet=&#8221;|20px|||true|false&#8221; custom_padding_phone=&#8221;|20px|||true|false&#8221; custom_padding_last_edited=&#8221;on|phone&#8221; text_font_size_tablet=&#8221;28px&#8221; text_font_size_phone=&#8221;16px&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; text_line_height_tablet=&#8221;32px&#8221; text_line_height_phone=&#8221;22px&#8221; header_5_font_size_tablet=&#8221;18px&#8221; header_5_font_size_phone=&#8221;16px&#8221; header_5_font_size_last_edited=&#8221;on|phone&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{%22gcid-d1f08811-4d07-4e6a-98b2-fb085216e862%22:%91%22text_text_color%22,%22header_2_text_color%22,%22header_3_text_color%22%93,%22gcid-eee0ab96-1132-4a65-b148-068639675cf1%22:%91%22background_color_gradient_stops%22%93}&#8221;]<\/p>\n<p style=\"text-align: left;\">Driving Value<br \/>\nThrough User<br \/>\nAcceptance<br \/>\nTesting (UAT)<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_4&#8243; module_class=&#8221;past-col-2 &#8221; _builder_version=&#8221;4.17.6&#8243; _module_preset=&#8221;default&#8221; background_enable_image=&#8221;off&#8221; custom_css_before=&#8221;content: %22%22;||position: absolute;||right: -16px;||bottom: -14px;||width: 150px;||height: 150px;||z-index: -1;||opacity: 1;||transition: all 800ms ease-in-out;||border-right: 16px solid #6e47cf;||border-bottom: 16px solid #6e47cf;&#8221; global_colors_info=&#8221;{}&#8221; custom_css_before_last_edited=&#8221;on|phone&#8221; custom_css_before_tablet=&#8221;content: %22%22;||position: absolute;||right: -16px;||bottom: -14px;||width: 15vw;||height: 15vw;||z-index: -1;||opacity: 1;||transition: all 800ms ease-in-out;||border-right: 16px solid #6e47cf;||border-bottom: 16px solid #6e47cf;&#8221; custom_css_before_phone=&#8221;content: %22%22;||position: absolute;||right: -8px;||bottom: -8px;||width: 15vw;||height: 15vw;||z-index: -1;||opacity: 1;||transition: all 800ms ease-in-out;||border-right: 8px solid #6e47cf;||border-bottom: 8px solid #6e47cf;&#8221;][et_pb_image src=&#8221;https:\/\/ogcglobal.com\/wp-content\/uploads\/2023\/01\/Group-164-1.png&#8221; title_text=&#8221;Group-164-1&#8243; force_fullwidth=&#8221;on&#8221; module_class=&#8221;we-do-img  img4 past-img&#8221; _builder_version=&#8221;4.17.6&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; module_class=&#8221;past-col-3&#8243; _builder_version=&#8221;4.17.6&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;|||10%|false|false&#8221; custom_padding_tablet=&#8221;|||0%|false|false&#8221; custom_padding_phone=&#8221;|||0%|false|false&#8221; custom_padding_last_edited=&#8221;on|phone&#8221; custom_css_main_element=&#8221;display:flex;||align-items:center;&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.17.6&#8243; _module_preset=&#8221;default&#8221; text_font_size=&#8221;1.25rem&#8221; text_line_height=&#8221;1.56rem&#8221; header_5_font=&#8221;Cormorant Garamond||||||||&#8221; header_5_text_align=&#8221;left&#8221; header_5_text_color=&#8221;#0400F0&#8243; header_5_font_size=&#8221;1.25rem&#8221; header_5_line_height=&#8221;400%&#8221; background_color=&#8221;gcid-eee0ab96-1132-4a65-b148-068639675cf1&#8243; use_background_color_gradient=&#8221;on&#8221; background_color_gradient_direction=&#8221;90deg&#8221; background_color_gradient_stops=&#8221;gcid-eee0ab96-1132-4a65-b148-068639675cf1 50%|rgba(255,255,255,0) 50%&#8221; background_enable_image=&#8221;off&#8221; background_size=&#8221;stretch&#8221; width=&#8221;100%&#8221; module_alignment=&#8221;left&#8221; custom_margin_tablet=&#8221;50px||||false|false&#8221; custom_margin_phone=&#8221;30px||||false|false&#8221; custom_margin_last_edited=&#8221;on|phone&#8221; 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